11 November 2012

New H&M Collaboration with Maison Martin Margiela

Thurs 15 Nov, is the launch date of the new H&M designer collaboration with French fashion house Maison Martin Margiela.The model in the below image is leaping with joy at the news!

This collection is a re-edition of iconic pieces from MMM’s archive which have been reproduced in updated shapes and materials. The key features are oversized, ambiguity, transformation and turning the process of tailoring into a look. The colour palette is kept classic with shades of white, black, nude and tan accented with  splashes of  blue and silver.

Oversized

 Looking like Barbie's Ken in this enlarged child's toy sweater- a re-edtion from MMM's AW1994/5 collection. £69.99
Worn with wool suit trousers £59.99 a re-edtion from MMM's spring/summer 2004 collection.
Plus hand painted loafers re-editon from MMM's AW2005/6 collection £99.99

A gizzly or cuddly bear? Your choice in this faux fur beaver coat £179.99. A red-edtion of MMM's AW2007/8 collection
Worn with wool suit :waistcoat £34.99, jacket £79.99, trousers £59.99 - all a re-edtion of MMM's Spring/summer 2009 collection.
Plus mould effect leather loafer re-edition from MMM's AW 2005/6 collection £149.99

Tailoring process

Jackets show fused details of tailoring, an overcoat has inverted lapels and large loose basting stitches are visible around sleeves and shoulders. A re-edition from MMM's AW2012/13 collection £149.99
Worn with painted jeans £59.99, .a re-edtion from MMM's spring/summer 2004 collection and painted waistcoat £34.99 a re-edtion from spring/summer 1998
Plus hand painted leather boots re-edition from MMM's AW2005/6 collection £149.99 and hand painted leather belt £29.99 re-edition of SS2009

The sheepskin coat is reversed revealing the shearling wool and inside seams on the outside.A re-edtion from MMM's AW2006/7 collection £199.99
Worn with lining top £29.99
And wool suit trousers a re-edition from MMM's SS2009 collection £59.99
Plus mould effect leather boots re-edition from MM's AW205/6 archives £149.99

Denim jacket £69.99 and jeans £59.99 are also turned inside out. Both a re-edition from MMM's spring/summer 2005 collection.
 Worn with hand painted leather boots - a re-edition from MMM's AW 2005/6 collection £149.99

Ambiguity

 Trompe l’oeil appears as a shirt on a sweater £34.99 ( are-edtion from SS1999), confetti on a t-shirt and untied black bow tie on a white shirt.

The weekend bag is disguised as a guitar cover. £199.99 re-edition of SS2008
Worn with padded leather shirt jacket £179.99 re-edtion from MMM's AW 2010/11.
Worn with painted jeans £59.99 a re-edtion from MMM's spring/summer 2004 collection.
And hand painted leather boots re-edition from MMM's AW2005/6 collection £149.99

Transformation
 Jeans, denim waistcoat and footwear are painted white.


Several car coats are deconstructed and reconstructed into one mismatched coat. £99.99 taken from MMM's spring/summer 2004 archives.
Worn with wool suit trousers  £59.99 re-edition from SS2009 collection
And mould effect leather boots £149.99, a re-edition from  AW2005/6 collection

Leather belts are transformed into a stripy leather jacket £199.99. A re-edition of MMM's AW2007/8 collection
Worn with wool suit : trousers £59.99 , jacket £79.99, waistcoat £34.99 All a re-edtion of SS2009 collection
And  mould effect leather boots re-edition £149.99. All a re-edition from MMM's AW2005/6 collection.


A sweater made from supporter's scraves- a re-edition from MMM's spring/summer 2005 collection £59.99.
 Worn wool suit: jacket £79.99 trousers £59.99 Both a re-edtion from SS2009 collection
And hand painted boots £149.99,  a re-edition from AW2005/6 collection

Once again H&M are bringing affordable designer labels to the high street, so treat yourself to an early Xmas present and start queuing up early on the 15th Nov.
www.hm.com




Look Book Images by Paul Wetherell
Campaign shots by Sam Taylor-Johnson
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